Marketing Strategy, Coaching and Consulting

Marketing Strategy, Coaching and Consulting are avenues where we can assist you in putting your business plan on track with your marketing efforts to amplify your goals - structuring you marketing efforts and creating a simplified plan to create success. 

What has your business accomplished in 2019?  Are you on track in 2020?  Did you achieve the goals you set out, did you have a marketing strategy in place to attract new customers and facilitate current clients?  Were you able to follow that plan and stay on track? Are you pivoting around COVID?>?>

For instance, the media world utilizes a strategy called “storyboarding”.  Storyboarding is when the Director sits down with an illustrator and creates a board setting shots up in a logical order to portray the story they would like to show their audience.  The planning of a great film takes months and similarly,  Hot Shoe Studio uses a similar technique to design marketing strategies for its clients.  Without setting a marketing strategy for your business, you will not be able to take advantage of all the marketing opportunities available to you, things won’t tie together and there will be an inconsistent flow from event to event, web site to article, and news ad to incentives.   All these forms of marketing without a Storyboard in place are merely stand-alone advertisements.  In essence, we want to take all your solo performances and make them into an epic film with the use of Marketing Strategy, Coaching and Consulting.

In business, storytelling is becoming an essential piece of content strategy for businesses.  Content Strategy persuades customers to see the businesses point of view, compelling their customers or audience to understand their brands story and, as a result, buy their product or service.  An extra sensory experience for a business audience can give their brand the winning edge over their competition.  Business people will find that video feeds are becoming more and more relevant today, as they take the lead in introducing new products and services integrated into blogs, social media and local mediums on a local and national scale.

Does your brand have a story?

Sales pitches are out.  Story is in. Your task now, is to identify the right story that will connect with your audience or client on an emotional level that entices them to buy your product above that of your competition.

There is now an undeniable need for quality and consistent content marketing in all areas of business.   It is no longer an option.  We can help you create the storyboard of your own success. Call or email us right now.  Turn your story into a much-deserved epic film.